I was the proud, and extremely passionate, product marketing manager for the life cycle of the Fujitsu fi-5900C Mid-Volume Production (MVP) Scanner in the United States, Mexico and Latin America. In the Mid-Volume Production Scanning segment Fujitsu had historically been #3 market share or often worst behind Kodak and Bell & Howell.
The truth of the matter is that I was lucky with timing, but it was also a lot of hard work, team effort and excellent execution of a plan and we eventually achieved #1 market share in MVP for the first time ever. I proudly helped establish Fujitsu as a player, in fact, THE #1 player for years and when I left the company in 2011 we were still #1 in spite of Kodak acquiring Bell & Howell.
Below is a collection of image memories of the awesome fi-5900C which revolutionized the industry!
This was a video that I wrote the script and narrated about the Fujitsu fi-6010N network scanner Job Menu functionality. This was a feature that we incorporated into the device after the initial product launch based directly on customer feedback. This was a very popular feature because it allowed for an easy level of customization on the touch screen. The screens could be configured based on user login credentials. This customization could be on the device itself, or it could be configured on the Central Administration Server and then pushed out to all the scanners on a network.
This was a presentation that I put together to introduce the Fujitsu fi-6670 and fi-6770 low-volume production document scanners. I was very proud to represent these products as Product Manager and had the utmost confidence in the technology because of great engineering and fantastic support. These are simply the best scanners in their class, bar-none. With the introduction of these four new models Fujitsu was able to regain the #1 market share position in the LVP segment in North America. It was a great accomplishment against very tough, and aggressive competition.
As with all my presentations I like to focus on the practical benefits of the technology and less on feeds and speeds. These scanners can offer an amazing return on investment in terms of time savings to reduce labor costs associated with document imaging solutions. As always please let me know if you have any questions or comments.
This was a video script I wrote and had professional narrated. I really wanted to focus on the productivity enhancements and how they can be applied in the ‘real-world’ as opposed to feeds and speeds too often promoted as the main features of other scanning devices. I was very proud to aggressively promote the Fujitsu fi-6800 Production Scanner because I personally witnessed all the hard work and effort the engineers put into making this the best scanner in it’s class. No question about it!
I created a graphic based on a very innovative solution, at the time, that was developed for Randolph Brooks Credit Union. You can see the basics of their process before incorporating technology and then the results after. It was really revolutionary and a great testimony about how creative thinkers can use cutting-edge technology to improve processes.